Equinix

BRAND REFRESH
An evolution of the Equinix brand designed to establish the company where it truly stands, in a category of one. Deploying workloads in the world’s most globally distributed, interconnected data centers and spanning 77+ markets, Equinix is the global ecosystem where the digital world connects, transacts, and innovates. A new collection of graphics based on the hexagon logo supports themes of connection and structure in this evolution that reframes and refines the brand elements into a unified visual language which speaks confidently across the web, campaigns, presentations, and social.

ROLE
Lead Designer

CAPABILITIES
Branding & Identity
Visual Design
Illustration